Hey Maurice. My suggestion?? Nothing worse than a memorized, canned, hyped up “elevator speech”. How often are you in an elevator anyway? Seriously, you’re not going to say ENOUGH in an “elevator speech” to make people hire you on the spot. And most of these speeches are canned, rote and impersonal. Yuck. Focus instead – not on YOU – but on THEM. Something simple, like:

“I work one on one with people to achieve some physical goal they’ve set for themselves.” This is enough about you. NOW, you need to ask questions about THEM.
” Do you have any physical goals you’ve been putting off?”
“Do you know anyone who’s been trying to lose weight for way too long?” (Everyone does!) ” Well, I work with people just like that.”

Quick tip on networking: You can be OVER-networked and UNDER-paid. Most people who network are. So, instead…. make sure you set “appointments” with people who are interested in your services. Take the sales conversation OUT of the networking atmosphere… because EVERYONE comes to the networking event to sell… and NO ONE comes to buy. =) Let me know if I can help you in any way. I work well with people who are PREGNANT with potential and ready to (finally) give BIRTH to PROFIT! =) Good luck! I know you can do it and I’m rooting for you! =)

Deidre, let’s talk. Email me at michelle@bmichellepippin.com. =) I look forward to hearing from you.

That makes complete sense. Networking is a big part of my profession being in the fitness industry. I recently learned about the importance of having a elevator speech and a good bio for social media sites. I am kind of having a challenging time putting something together. Do you have any suggestions?

Maurice

I am at that point in my business, I have defined my service to a T, I have taught myself how to do a website—for free! (and have actually completed it–not under construction–NO WAY!) I even have researched my client list (that will keep evolving) and now all I need is…well that little detail—the actual clients–and I can’t believe this but I find myself totally stuck on this obvious thing…how do I start talking or conversing to people I don’t know, but care about serving, without sounding well…contrived and plastic….help!

on another note both you and Tory are amazing and have inspired me beyond belief—there is SO much more to do but I never would have even thought I could come this far—Thank you from the bottom of my heart…I trust you both so and I appreciate you as do the countless others you have inspired—Best, Deidre deidrealves@aol.com