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Branding Angst: You Can’t Put Me in a Box

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If you’ve ever felt boxed in by all of the business branding rules, this article is for you.   Sometimes we are so limited in how we see each other…and ourselves. I’ve always been sensitive to this…. but maybe not in the way you may think. In high school, I was a cheerleader. And also
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5 Steps to Creating a Customized Success Routine for Women Entrepreneurs

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One of the most commonly recurring words in my writing and in my speaking is “FREEDOM.” I want ULTIMATE freedom. Freedom to work according to my own preferences… freedom to work where, when and with whom I want… freedom to charge what I’m worth… But, one of the quotes that changed my life came from Steve
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Profitable Branding for Women Entrepreneurs

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The first article I wrote about “branding” was in 2009. I compared it to snake oil. Since that time, I’ve written 37 articles about branding including this one, from 2011, which I think truly captures the HEART of practical, profitable branding  (But don’t read it yet…. please, stay here with me.) I used to “poo
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4 THINGS THAT HELPED ME GET “LUCKY” IN BUSINESS

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I’d hear this all the time when my kids were infants and toddlers and I’d run into someone who found out I was working from home. The “accusation” of being lucky, somehow didn’t QUITE feel right, but I’m not a complainer. And the truth was, I DID feel “lucky.” I’d quit my job cold turkey,
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Black Gold: Women Entrepreneurs Who See What’s Not There

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This is for those with huge dreams. Those that dare aim for the “impossible.” Those who may be called “dreamers” by their families (and friends). This is for those women — like me — who demonstrate the sheer AUDACITY of believing and betting (always) on themselves. This is for those who have (perhaps in the
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Women Entrepreneurs: Here’s How to Find a New Gear

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Yesterday, I went on an afternoon “jog” with two of my kids. Each of us walked out the door with our own music in our ears… ready to take on the dirt road. Within SECONDS (literally) they left me in their dust. Not that it was a race… of course…  But still… So, despite being
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This is for all the Seriously Driven Women Entrepreneurs

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…WHO ARE “TOO MUCH.” The reality of being “too much,” the “punishment” for the crime of being “too much” — especially for women — is a deep-in-your-bones loneliness… Most of us learn this early. Stand out — in any way — and be shunned. Rejected. Ousted. This is something we must come to terms with
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I’M JUST A GIRL

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This week, I was being interviewed and just prior to going live, the show host asked me what I “was,” what my title was… Looking back on it now, I’m sure she was thinking I’d come up with something like, “Profit Princess” or “Founder” or even — JEEZ — at least “CEO.” But, my answer
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