I saw an email recently from Russell Brunson (a list email, obviously) that defined the $20 that changed everything for him. I thought it might have been a Dan Kennedy Marketing book, but it wasn’t. He was referring to his FIRST sale, which was $20.
I can relate. While I was hustling too fast to remember my ACTUAL first sale 😊 I DO remember the moments that money started flowing in because I had INVITED someone to work with me.
1️⃣ Your first sale is DEFINITELY a before / after moment.
It SHOULD remind you that people want what you have… that first sale wasn’t “some sucker,” but a smart consumer who immediately wanted what you were selling. And MORE are out there just like him or her.
But there are two more “moments” in business that change everything:
2️⃣ The moment you achieve your first “big” month.
“Big” is defined differently for everyone. (Note: I am the QUEEN of “That’s what she / he said “jokes, so OF COURSE this is the commentary in my head.) But seriously… for some people a big month is $400K or $1M.
For MOST people though, a HUGE month can be anything from $8500 to $40K. Maybe your “big” month would be $5K. The number doesn’t matter, but the first time you hit the number that is big in your mind… is HUGE. It changes the game. It changes how you show up.
I remember one day sharing how I had made more in ONE MONTH than I had in an entire year of working as a social worker. I made about $27K as a social worker.
But that was a HUGE number. So when I hit it, it shifted a few things in all the right ways.
3️⃣ The moment your inbox shifts.
Instead of you reaching out, explaining, following up, pitching… people start writing you.
Thoughtful emails.
Curious messages.
Professionals raising their hands, asking to be part of what YOU have going on.
The Pitch Me Press is the visibility move that creates that shift, and it is my focus for JANUARY. If you want YOUR inbox to be heavier with LEADS than aDS…
join me. It’s so cheap and will literally change everything for you.
Here’s more:
WHAT PITCH ME PRESS IS (AND ISN’T)
The Pitch Me Press is NOT:
a networking tactic
a content prompt
a collaboration free-for-all
a sales funnel
The Pitch Me Press IS:
a short, strategic window where you invite insight
a way to become the curator instead of the guest
a move that flips your inbox from outbound to inbound
You stop asking to be featured.
You decide what conversation is worth having — and invite others into it.
WHAT YOU’LL EXPERIENCE INSIDE THIS $97 INTENSIVE
✔ A live training that shows you how to BECOME the room
✔ A focus generator so your Pitch Me Day attracts the right people
✔ Announcement copy that feels selective, not salesy
✔ A strategic intake form that qualifies inbound interest
✔ Live support as you implement
✔ A real-time shift in how people respond to you
This isn’t about more visibility.
It’s about BETTER visibility. This is about POSITIONING.
And I am SOOOO here for it
