Archives for 2025

Want a better body? The secret is in the daily routine. A tidy home? Daily habits. A strong relationship? It’s not the fancy vacations or anniversary dinners—it’s the small, consistent things. Business is no different. Headlines show the “big wins,” but true, sustainable success is built in the routine. So look at your days. What
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I see it all the time: Smart, ambitious women spending $2K–$6K to get one (sponsored) article in Forbes, Entrepreneur, or Medium. And sure… it looks great for a week. 👏 But then what? ➡️ The traffic fizzles. ➡️ The buzz dies down. ➡️ The lead pipeline doesn’t budge, and NEVER budged. Here’s the truth: 👉
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I used to go on and on about how women entrepreneurs would burden their businesses with NON-business goals: like making friends, or being accepted or feeling validated. It was one of the ways women (in particular) overburdened their businesses and therefore made profit slower, harder, and less consistent.   I was right. 😊 There are
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I am launching something brand new. And so my messaging is…. GETTING there. lol… Like anyone starting something brand new, my messaging is a bit clunky. How do I Know? 1) Well, the ACTUAL PR firm / expert that I ALWAYS refer to reached out to say, “I didn’t know you’re starting a PR firm.”
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I am horrified when I see smart, talented women entrepreneurs begging for scraps. Or — in their genuine disappointment– publicly sharing their utter frustration about how people aren’t “commenting” or sharing their stuff. I’m horrified by the POSITIONING of it, of course. that’s a bad place to be for anyone in business. I’m horrified by
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Sick of trying to compete with the Alex Hormozi’s of the world? Worried your content isn’t being seen?Up here begging publicly for likes and comments? UPSET that people will privately “love” your content but don’t comment because you think it’s hurting your “algorithm?” REALLY FRUSTRATED at your enrollment numbers? Feel like your numbers are WAY down?We’re
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If you think of your business like a plant or a garden or a tree — which is a useful analogy in so many ways… You have to have an idea to PLANT and NURTURE, you have to stick with it EVEN when yo don’t (yet) SEE results, You have to be MINDFUL of distractions
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I have never golfed. I have only been on the golf course twice in my life and I just “rode along.” I have zero skill and maybe LESS actual athletic prowess. My swings are so “off” that the camera doesn’t even REGISTER half of them, so I LOSE some of my points because the system
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Most entrepreneurs treat media (social and otherwise) like a lottery ticket. You hope to “get picked,” pray it goes viral, and then cross your fingers for sales. Smart ‘treps 😊 come to the event I co-host in NYC to meet the media in person and essentially co-create a pitch for that show or outlet. NO
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