Archives for 2025

And I think it’ll be my favorite ERA yet. Hear me out. In 2006, 2007… i was already coaching businesses, doing a lot of copywriting but transitioning into strategy. At that time, in the era of NO INTEREST home loans and credit that flowed like honey…. I was enduring this secret shame of my $50
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(Well…. my STORIES, my ANALOGIES… are sometimes a shock, at least to the uninitiated. lol… ) But as far as the STRATEGIES I design… the SHIFTS I prescribe, the CORE of what I recommend to create “outsized” success the kind that is hard for people to believe… you probably DO know them all. I mean,
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You can have one without the other two, or two without the third in business — and MOST do — but it will ALWAYS feel like sitting on a stool with only one or two legs. Unstable. Wobbly. Exhausting. ROOTS keep you grounded when the market shifts, when platforms change their rules, and when you’re
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I don’t want to teach you how to compete and win. There are 100,000 coaches — not to mention AI twins and ‘bots now– who will do that. Quick story. I was a cheerleader in high school. Some years, over 100 girls tried out to make the team, to try out in front of a
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In a world where every ad looks perfect, polished, and AI-generated… Ugly wins. Every Single Time. I am currently watching a company I love follow the way of sleek, professional, buttoned up… focusing on the parsley instead of the steak. It is heartbreaking because I LOVE this company. They are not asking my opinion, so
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What WORKS is rhythmic. Repetitive. Simple. And the gurus keep screaming about NEW. The algorithm keeps demanding novelty. But business? Real, revenue-generating, reputation-building, freedom-creating business? It demands mastery. And mastery isn’t built in launches or livestreams. It’s built in the repetition you’re bored of. The email you send again. The message you repost BECAUSE THEY
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PLEASE KNOW I bore myself sometimes. Relentlessly so. So I get YOUR boredom…. with me. 😊 And while I choked over — and I know WOW members would roll their eyes — every time I said “OPSP” (other people’s stages and pages), I knew what I was teaching worked. I knew it because it’s exactly
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I can’t imagine giggling with my friends or even my team as we talk about ‘going viral’ or what silly thing I could do along with “trending audio.” To be honest, I’d be embarrassed. As a professional. Call it too much ego or too little awareness. It doesn’t really matter, because what I do… works.
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(But NOT due to Views & Attention) YES, the media can be a shortcut to success. YES, it can catapult your brand faster than any “slow growth” strategy ever could. YES, my clients and members have landed in Entrepreneur, Forbes, on Good Morning America, the Tamron Hall Show and so many more — without a
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