(Receipts below. 👇👇👇) Most business owners still think success depends on having the best product, service, or even the perfect marketing funnel. It doesn’t and it never REALLY has. None of it matters if no one knows who you are. The marketplace doesn’t reward the best — it rewards the most visible. And like it
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The decision that confuses people most is how little I chase, perform, shimmy or beg for attention, views, funding or anything of the sort. I’ll never forget my conversation with Daymond John when I met him at a private event and we started talking about business. I told him about WOW. He was like, “why
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I remember the day that a former partner HINTED at the fact that I was “replaceable.” The person said, “They all want to be the next Michelle.” My genuine response, “Good luck.” No surprise that the partnership didn’t continue. 😊 The brand floundered a bit… and then disappeared. Turns out, there WAS NO “next Michelle.”
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The feeling that STILL sneaks up on me isn’t doubt or fear. It’s overwhelm. Not from the work itself. I can handle that. I LOVE the work. But from being the wife, the mother, the daughter, the aunt, the Namma, the friend that I want to be… that my heart LONGS to be. Frankly, for
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You know the one rule everyone loves to preach?“Don’t pay to play.”Know how I know? Because I have said it myself. Truth: I have never paid to be featured. I have never paid to speak. I have never “sponsored” to speak. BUT I feel differently about it than i once did.Why? Because the TOOLS (mostly search)
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I’m not anti-hustle. I’m not anti-social media. I’m not anti-webinar or automation or any of it. But I am anti-delusion. And that’s why I’m still standing. Still leading. Still growing in a VERY noisy industry… with “competitors” who are better funded, better known, and better connected than me. Because while they were chasing trends, I
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This isn’t about arrogance. It’s about agency. While everyone’s waiting to be discovered, I’m out here building my own stage and making sure the right people see it. No permission. No algorithms. No gatekeepers. In a world of people waiting and paying and PLEADING to be seen or chosen, this sounds arrogant. But waiting only
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MEDIA: IT SEPARATES SURVIVORS FROM THE “SOON TO BE FORGOTTEN.” — Dan Kennedy “Media” used to be understood as THE PLACE YOUR MESSAGE SHOWS UP. (Because she who controls the message controls the money.) But in recent years, the primarily understood definition of MEDIA is “PR” or “tv shows” or “magazines.” Media is CERTAINLY these
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I don’t know who needs to hear this, but: you’re not struggling in biz because you lack strategy. Some of you are struggling because you’re trying to build something that isn’t even remotely yours, using a voice and tools and a rhythm that simply does not fit. I don’t care what’s “working” for others. Or
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