Sales Tanking? WHY DIGITAL MARKETERS ARE STRUGGLING RIGHT NOW. (HINT: It is an OFFER / PRICE issue and there are 4 things you need to do right away, so scroll down. I am inundated with digital marketers (admittedly largely from one particular mastermind, but it is a REALLY BIG mastermind) who are coming to me
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IF YOU WOULDN’T DO IT TO “GET” A MAN, DON’T DO IT TO GET A CLIENT: THE “I WANT TO CANCEL” EDITION
I have long taught that if I wouldn’t do X to get a man, I wouldn’t do X to get a client. This OBVIOUSLY includes: chasing…. constantly following up, “Have you decided if you like me yet?” lowering my standards (including my rate!) to fit their expectations…this list can go on and on, but it ALSO includes…. BEGGING and
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Steal the WOW eXponential 3-step Visibility Process
Visibility that compounds. Credibility that converts. No matter what you do, what you sell, or how long you’ve been in business… THE MOST COMMON PROBLEM IN MICRO BUSINESSES is the unsteady flow of leads and paying clients / patients / customers. The frustration is that you know how AMAZING you (or your products) are, but
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YOUR YEAR OF VISIBILITY
Train WOWx has left the building. It’s too late to join our Founders, but it is NOT too late to create your OWN Year of Visibility. Imagine it: 3-5 NEW audiences every month. Compounding every month. Stacking on top of each other. ORCHESTRATING visibility. CHOREOGRAPHING leads. This changes everything. It is why I never have
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WE DON’T CHASE. WE COMMAND
Too many entrepreneurs are out here chasing… Chasing likes. Attention. Algorithms. Clients. Cash. Chasing whatever is trending… “maybe if I use the right trending AUDIO or if I mention this HOT show… maybe then…” But chasing NEVER commands. (Plus, by definition… anything you’re chasing is running from you. Let THAT seek in.) WOWx ‘treps…. though…
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MY MOST EXPENSIVE WORK, BROKEN DOWN FOR YOU
Most of the time, my name gets passed around quietly behind the scenes… among two main communities of entrepreneurs. In hushed tones, “I know this girl” is eventually whispered… PRIMARILY when 👉a company hits a PR nightmare. 👉 sales bottom out. (supply chain issues, culture / industry issues, etc.) AND / OR 👉 a key
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Most would rather look good and lose… than look boring and win
Most would rather look good and lose… than look boring and win.That’s what I see play out in the world of entrepreneurship all the time.The funnels are pretty.The reels are polished.The branding is gorgeous.The partners are SOOOO impressive. lol…the list is SOOOOO big.And yet… behind the scenes, the bank account tells a different story.Here’s the
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Embodied Visibility
Forgive the crass analogy, but I honestly don’t think anything else can convey it QUITE AS WELL, and I REALLY don’t want this to be missed by ANY ONE. People call it “big d____ energy.” And women (in particular) know this “energy” is UNMISTAKEABLE. Also, rarely wrong. **wink** But BDE is a palpable assuredness, an
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DO YOU HAVE A “STRATEGY” OF PLACE
(Critical Question-To-Ask-Yourself is below) This is one of the most overlooked strategies that is responsible for MOST brands you know… but my own as well. I have a STRATEGY for where I show up… I’m covering “The Lost Strategy of Place” as a FREE masterclass on September 12th. But here is an excerpt from something
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